This guide is designed to help anyone find the perfect jerky for their own preference. It's a bit of a crash course that will spill insider secrets of the jerky industry and help you do several important things:
One of the biggest misconception both consumers and jerky makers have in common is the definition of a "great jerky". I believe the reason is because the word "great" is not a measurable term. People's definition of great is wildly different. There are many jerky's on our website that 5 people would give a 5 star rating, and the next person who tries it will think it is terrible and throw it in the trash (yes, people have emailed us about that before). There wasn't anything wrong with the jerky they bought, it just wasn't their cup of tea.
So how can we define this word "great"? We can start by giving some more specific definitions. Before we do that, you have to know some of the definitions on how to grade jerky on it's merits.